E-Commerce Website Development

Commerce is the backbone of this human civilization, where every transaction is done to fulfil one or the other motifs of either side. The opportunity of commerce is of course centred on the market place. Nowadays with the advent of computers and the internet, since the inception of the new millennium, the whole world is now operating on the digital platform. The business is now conducted on the web and is more familiarly known as E-Commerce. The spread of online shops and their access from PCs and Smartphones is what makes this commercial venture a productive one. The scope of E-Commerce is greatly influenced because of the wide range of showcasing options which are not viable or feasible for brick and mortar stores. Moreover, the elusive product description, trial features and secured procedure is giving all the physical commercial ventures a run for their money. The main investment of an E-Commerce organization is there up to date and user-friendly website. We at Braincandy are a …


Major Changes in Google Ad Words Affect Advertisers! Google made a hush-hush announcement in which they revealed a major change in how they choose to allocate your daily ad. spend. The change shook all advertisers! Is this change in the favor of advertisers and in what way? Are they content with this change? Let’s understand. According to Google: 
“Starting October 4, 2017, campaigns will be able to spend up to twice the average daily budget to help you reach your advertising goals.” What does this mean? Read More  :
#googleadword #PPC #Socialmedia #SEO #websitedevelopment #contentwriting 


Internet marketing industry is fast spreading its wings, and its major benefit is given to the consumers through the broad platform of global web. To be more precise, it is the powerful social media platforms where the consumers are able to leverage the freedom to gather more information about various products; services, compare the prices and access the reviews given by consumers. Thus, it can be said that the market at present is dominated by the buyer and the Internet is obviously broadly classified as the marketplace for the buyers. However, this is just one side of the story, as this internet marketing is also enabling high competition amongst the sellers giving rise to a volatile market situation. In the unpredictable marketplace, the negative and positive feedback of the customers can determine the fate of a product and even a company. And usually, negative reviews spared like bonfire harming the online reputation of the firm and giving way to several competitor attacks. Moreo…

Domain & Its Types

Every computer, laptop, mobile and any other device that is connected to the internet has a unique identification called IP (Internet Protocol) address that helps it to communicate over other networks. These IP addresses are made up of numbers, for e.g. and therefore are difficult to remember. Domain names provide an easy access to websites and web pages by hiding such technical IP addresses. It is easy to remember rather than its numerical IP address. Domain Name System (DNS) provides a way to match a website’s name to its address. As a domain registrant, it is necessary to understand the importance of choosing a domain name wisely. One has to be well informed of different types of domains. A relevant domain name attracts traffic to your website and improves business. Domain name, just like any of our names, has an initial name, middle name and a surname! The initial name is called the machine name, often ‘www’, and then the middle name is a specific descr…

Google Analytics New User Interface: How Has It Changed?

Google updated the layout starting in April 2017, slowly rolling it out to accounts. The first item that you’ll notice is the new “Home” button at the top of your screen. That’s, however, not the only changes. #googleanalytics#SEO#googleupdates#digitalmarketingbraincandy #PPCbraincandy

E-Commerce Solutions: We specialize in e-commerce website where you can have maximum sales opportunity. We design it in such a way that it stands out, be creative, easy navigation and user friendly.Consultancy and Strategy: We are aware of current trends and happenings and accordingly we help our client to strategist and put innovative ideas into reality so that their businesses gain profits.Web Design and Mobile: We help you in designing user friendly website which can work on any screen size. Thus making it stand out and provide better communication on online platform.Digital Marketing: You are successful when your business is on first page of Google. We help our clients to move on first page organically by doing SEO and optimising the website by using right terms and strategies. We also provide display advertising channels where clients can invest less and get higher returns.Commercial Photography: Get a professional look and the edge over your competitors with professional photogr…


We all know that we need neat and simple navigation to hover around any websites.Earlier the screen sizes were in horizontal, hence there was a practice of keeping all the elements of the menu in the same way. With technology being advanced and wider screen is getting stretched downwards, we can see the trend of vertical menus on the websites and be honest, it’s a wonderful sight. Here are few best websites who are following Vertical Trend: Petersham Nurseries: On their website, you’ll see beautiful icons representing what are they into. And when you hover over the icon, it spreads itself to another band, showing submenus. A beautiful way of showing nested vertical navigation.Arbor Restaurant: It has a vertical navigation with ample space in between links which are neat and clean to look at it. Also, they have aligned all the content with links that shows/hides the content as per your ease.Smokey Bones: On this beautiful website, on left side of every web page they have a fixed vertic…